Sky Tg24

Sky Tg24

Channel Branding
CONCEPT/DIRECTION/ANIMATION/COMPOSITING/SOUND DESIGN
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THE BRIEF
During the extensive rebrand process SKY Italia put in place in 2010, our agency was involved in the rebranding of their flagship news channel Sky TG24. After finding the right direction, guided by Rome’s creative direction, we began working on large amount of elements: logo redesign, idents, different formats openers, promo packs, stings and billboards..to produce strong identity features able to distinguish the channel.
Main ident
WHAT WE DID
  • Concept
  • Direction
  • Animation
  • Compositing
  • Sound design

STYLEFRAMES

 

SKYTG24_1-680x2496

SKYTG24_3-680x2809

Related projects:
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A Creative Production Company

Find us at

Via Garofalo, 31
20133 Milan
Italy
+39 (0)2 49529533
info@clay.tv

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