Asus Perfect Beauty
3D Projection Mapping
CONCEPT/MODELING/RENDERING/ANIMATION/TECHNICAL SETUP
THE BRIEF
During the Milan Design Week 2013, for the public presentation of new devices, ASUSTEK Italy wanted us to conceive a projection able to describe the various characteristics of the products and, at the same time, turn them into unique pieces of design.
WHAT WE DID
- Concept
- Technical setup
- Modeling
- Animation
- 3d Rendering
- Custom software development
Backstage
Five different installations were built using the 3D projection mapping technique. Each projection was a multi-sensory journey able to attract the attention of visitors, showing them the peculiar characteristics of each new ASUS product.
The result was a very emotional installation, visited by over 60.000 persons in one week.
The result was a very emotional installation, visited by over 60.000 persons in one week.
Padfone
Transformer AIO
STYLEFRAMES
